Skill Topic · Cinematic

📊 Topic 12: Marketing Analytics & ROI — Data Se Decision!

Overview

📊 Topic 12: Marketing Analytics & ROI — Data Se Decision! — Quick Facts

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[⬅️ 11: Content Marketing](./11_MK_ContentMarketing.md): 12: Analytics & ROI

Topic 1

P06: Marketing Fundamentals — Marketing Ki Duniya!

📊 Aliens School — Skill Library (HIEN Edition) "In God we trust. All others must bring…

Topic 2

📌 Is Topic Me Kya Hai?

💾 ` ┌─────────────────────────────────────────────────┐ │ TOPIC 12: MARKETING ANALYTICS &…

Topic 3

📈 Marketing Analytics — Why It Matters

🗄️ ` MARKETING ANALYTICS = DATA-DRIVEN MARKETING!…

Topic 4

🎯 Key Marketing Metrics — KPIs

📈 ` MARKETING KPIs — WHAT TO MEASURE: ═════════════════════════════════…

Topic 5

💰 ROI — Return on Investment

🔍 ` ROI = THE ULTIMATE QUESTION! ═══════════════════════════ "Marketing pe paisa lagaya —…

Topic 6

👤 Customer Metrics — CAC, LTV, Churn

📉 ` THE HOLY TRINITY OF CUSTOMER METRICS: ════════════════════════════════════ 1. CAC…

Topic 7

🌐 Google Analytics & Digital Analytics

🧮 ` GOOGLE ANALYTICS — FREE POWERHOUSE! ═══════════════════════════════════ "The most used…

Topic 8

🔀 Attribution Models

🌐 ` ATTRIBUTION — "CREDIT KISKO DEIN?" ═════════════════════════════════ Customer journey:…

Topic 9

🧪 A/B Testing — Experiment Karo!

📊 ` A/B TESTING — "DON'T GUESS, TEST!" ═════════════════════════════════ = Show TWO…

Topic 10

📋 Dashboard & Reporting

💾 ` MARKETING DASHBOARD — "ONE SCREEN, ALL DATA!"…

Topic 11

🔑 KEY POINTS — 10 Takeaways!

🗄️ ` ╔══════════════════════════════════════════════════════════════╗ ║ 📌 KEY POINTS — TOPIC…

Topic 12

🎯 Practice Exercises

📈 Exercise 1: ROI Calculation Scenario: ₹2 lakh campaign spend, 10,000 clicks, 500 leads,…

Topic 13

🔗 Cross-References

🔍 ` 📚 Related Topics in This Course: → Topic 03: Market Research — research data! → Topic…

Topic 14

🗺️ Navigation

📉 | Previous | Current | Next | |:---------|:-------:|-----:| | ⬅️ 11: Content Marketing |…

Quick Quiz

Quiz — Question 1

📊 Topic 12: Marketing Analytics & ROI — Data Se Decision! ka ':---------' kya hai?

Complete! 🎉

📊 Topic 12: Marketing Analytics & ROI — Data Se Decision! Complete!

Aliens School · HIEN · Cinematic Knowledge

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